EVALUATION: Question 5

How did you attract/ address your audience? 

One way that we address our audience was through a cinema screening in which the audience were able to see our end media product:

Through our group getting feedback from our target audience after the Cinema screening, we were able to sum up aspects of our opening that appeal specifically to them: 

Here a member of our target audience comments on how they liked our use of mise en scene, and how they personally found interesting and intriguing when they watched it on the big screen in the cinema. Here we successfully attracted our target audience.

Here another member of our target audience comments and praises our use of cinematography our unique idea and our use of cross-cut editing. They particularly enjoyed watching these aspects on the large cinema screen. They also found our use of sound intriguing and exciting. Here we were successful in attracting our target audience. 

However we received some constructive criticisms from someone in our target audience when sharing our thriller opening with the rest of our class:

We were able to attract and address our audience in many more ways: 

Here is a video of one of our actors explaining his hectic promotional schedule, whilst also explaining how we reached our target audience, such as through the cinema screening, social networking, Vimeo and DVD:

This interview allowed our target audience to be aware of the how they can keep in touch with the release of the film, attracting and addressing our target audience that watch it.  

The rough-cut feedback that we received as a group was very significant when it came making our final product appealing for our target audience. For example we were told by our teacher to add more effective sound to create a mood/tone. This was very significant as sound was on of the factors that appealed the most to our target audience.